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Designer Watches
A Designer watch is a small portable clock that displays the time and sometimes the day, date, month and year. In modern times they are usually worn on the wrist with a watch-strap (made of e.g. leather, metal, or nylon), although before the 20th century and cheap miniaturization, most were Designer watches, which had covers and were carried separately, often in a pocket, and hooked to a Designer watch chain.
Current Designer watches are often digital watches, using a piezoelectric crystal, usually quartz, as an oscillator. Designer watches may be collectible; they are often made of precious metals, and can be considered an article of jewelry.
The Designer watches were invented by Patek Philippe at the end of the 19th century. It was however considered a woman's accessory. It was not until the beginning of the 20th century that the Brazilian inventor Alberto Santos-Dumont, who had difficulty checking the time while in his first aircraft (Dumont was working on the invention of the aeroplane), asked his friend Louis Cartier for a watch he could use more easily. Cartier gave him a leather-band watch from which Dumont never separated. Being a popular figure in Paris, Cartier was soon able to Designer watches from other men.
During the First World War, officers in all armies soon discovered that in battlefield situations, quickly glancing at a Designer watch on their wrist was far more convenient than fumbling in their jacket pockets for an old-fashioned pocket watch. In addition, as increasing numbers of officers were killed in the early stages of the war, NCOs promoted to replace them often did not have pocket watches (traditionally a middle-class item out of the reach of ordinary working-class soldiers), and so relied on the army to provide them with Designer watches.
As the scale of battles increased, artillery and infantry officers were required to synchronize Designer watches in order to conduct attacks at precise moments, whilst artillery officers were in need of a large number of accurate timekeepers for range finding and gunnery. Army contractors began to issue reliable, cheap, mass-produced Designer watches which were ideal for these purposes. When the war ended, demobilized European and American officers were allowed to keep their Designer watches, helping to popularize the items amongst middle-class Western civilian culture. Today, many Westerners wear Designer watches on their wrists, a direct result of the first world war. |
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